In this comprehensive guide to leading innovation Stefan F. Dieffenbacher and his co-authors show you how to become an organization that plays to win. The only book on business innovation you will ever need, it is a truly practical guide to drive innovation and digital transformation in your organization. The book brings together a wealth of experience from 60+ distinguished innovation leaders globally. Uniquely, this team has written the very first book on innovation that covers all domains and is end2end. The book is applicable to organizations of all types. Uniquely, this book brings together all of the working methods, separate business innovation models and processes you will ever need; including 50+ ready-to-use innovation tools, models, and canvases, which you can download and immediately apply in your organization. How to Create Innovation is unique in its scope and comprehensiveness: Over 400 pages of content covering all relevant aspects of the innovation process The only end to end book on innovation and digital transformation From whiteboard to reality: this book takes it all the way to action! Over 50 ready-to-use innovation tools, models, and canvases 95 compelling illustration to connect the dots FREE access to over 50 complimentary download packages Ready for your innovation workshops, with questions and background commentary In use by some of the industry's best digital transformation programs Extensively tried and tested innovation solutions that work Who needs How to Create Innovation? Business Leaders, entrepreneurs, and managers who want to... Uncover Opportunities: Succeed by finding your niche. Drive Innovation: start innovating and transforming your business with tried and tested innovation processes. Go From Whiteboard to Reality: Every good business or product starts with a solid strategy. Get yours! Lead Culture Change: Avoid the most common reasons for failure. Design Winning Business Models: Use business model innovation to grow your company. Succeed With Your Digital Transformation: Understand the what, where, and how of digital innovation. This book is practically 20 books in one. Fully supported with all the tools, models, canvases, and frameworks you need to identify opportunities with near certainty and deliver to your expectations. It is tried and tested, holistic and end-to-end, covering everything you need in a business innovation book. Each of the models presented in the book were developed under the Understanding and Navigating Innovation and Transformation in Enterprises (UNITE) umbrella--a business and innovation strategy that reminds us that when we UNITE, we are greater than the sum of our parts.